IT: Sono i lontani anni ’90 quando nel mondo esplode il fenomeno delle top model: donne bellissime, vere e proprie celebrità ammirate e venerate ogni qualvolta calcavano una passerella. Fra di loro spiccava senza dubbio AMBER VALLETTA, splendida, super fotografata e pagata e così popolare da finire persino sulla cover del TIMES (privilegio concesso a pochissime altre sue colleghe).
A journey in fashion and respect of the environment already covered successfully by Stella McCartney that seems to be gaining ground in the world of the fashion system.
Presented exclusively on YOOXIGEN (the “green” space of the yoox.com e-commerce) this collection offers clothing and accessories whose characteristic is to blend a unique and super trendy style to ecology and sustainability.
It seems that behind this choice lies the great love that the former supermodel feels for the environment and the particular attention that she has always paid to its related issues, an attention that has doubled since becoming a mother.
Looking at a few pieces of this line I have to say that I mostly appreciate the capacity shown by AMBER VALLETTA to put together garments and accessories whose combination of style and environmental ethics does not hinder the femininity of the collection, but rather enhances it in all its aspects.